How it works
Print Trail’s combined e-commerce, print-on-demand, fulfilment and delivery make it hassle-free to sell printed products online, whilst delivering globally. If you’d like more about how it works, read on!
Print-on-demand
- With print-on-demand, no printed stock is held. As sales come in, your book is printed to order and delivered direct to your customer
- Order quantities start from 1 copy
- We aim for a 5 working day production time for softcover print-on-demand jobs
- Print on demand can include mono, full colour, softcovers and hard covers, and many sizes and papers
- Best-suited to books which have black-only inner pages, or full colour books with a low number of pages
Bulk warehousing
- You can choose to print in bulk and we warehouse the stock for you
- This is the best choice for titles which you expect to sell well, as the per unit cost is lower
- We warehouse the books for you, and pick and pack orders as they come in (see fulfilment section below)
- As stock levels reduce, you can choose to re-print the title, or switch the title to print-on-demand
Tell us about your book warehousing and order fulfilment requirements
Sell online, direct to your customers
- We provide you with your own e-commerce website, built to optimise your sales
- Your store will be powered by WooCommerce – the most popular e-commerce platform on the web
- Branded as yours
- You can add and edit all content and products
- Use your own domain name, eg: shop.yourdomain.com
- Works well on all device sizes, eg: mobiles, tablets and desktops
- Huge range of optional plugins to enhance your sales and effectiveness
Orders go to Print Trail, automatically
- Customers orders online, on your Print Trail website
- Orders automatically go straight to Print Trail
- You get visibility of all orders
We process the order
- We process the order at the closest location to the shipping address
- Print-on-demand titles are printed and packaged ready for delivery
- Warehoused titles are picked and packed, ready for delivery
Your customer receives their order
- We ship the order to your customer
- The customer’s website order status is updated
- Your customer receives a notification that their order is on its way
- Because we have several locations worldwide, this cuts down on shipping costs and delivery times
Why use Print Trail?
- Eliminate the hassle of processing and fulfilling orders, and dealing with customer queries – we take care of them
- Make a much greater margin on books sold directly (no commission to Amazon, etc)
- Sell more books – gain a new sales channel, direct to customers, which can grow over time using tools on our e-commerce platform
- Flexible production – move titles onto print on demand (or low volume, high quality digital print runs) once warehoused stock is depleted
- Very low running costs – after setup and storage, we only charge when a book is sold
- Never go out of stock – keep older or low sales titles ‘in stock’ and available to purchase, indefinitely, via print-on-demand
Designed to work alongside your existing sales channels, Print Trail streamlines your book order processing and order fulfillment, saving your time and hassle, so you can concentrate on creating great content and marketing.